Events

Supercharge Your Marketing Career: Get The Most Out Of 2023!

By Professor Joel Litman

Chairman and CEO of Valens Research and the Founder and Chief Investment Strategist of Altimetry Financial Research

Date

Friday, 3rd February 2023

Schedule

In PHT

3:00 PM – 4:00 PM PHT

[FULL-TIME MARKETING POSITIONS AND INTERNSHIPS IN MANILA]

Imagine having the opportunity to work side by side with experienced marketing professionals, gaining first-hand experience in the industry, and learning the secrets to success in the fast-paced world of marketing. 

How would you benefit from this kind of work experience in a U.S.-based firm handling U.S. clients?

Register for this special online event to find out, and learn how to supercharge your career!

On February 3rd, Professor Joel Litman, Chairman and CEO at Valens Research, will present the day-to-day work of marketers in the fields of finance, accounting, and management consulting. 

He’ll share how to build your skills and knowledge in areas such as brand management, events management, social media management, and client communications and relations, and gain a deeper understanding of the marketing process in the industry. 

Supercharge Your Marketing Career: Get the Most Out of 2023!

By Professor Joel Litman

February 3, 2023, Friday

3:00 PM – 4:00 PM PHT

*This webinar is free of charge. Registration is required to save your slot.

In this program, including the presentation and Q&A, Professor Litman discusses:

Return Driven Strategy: A powerful framework that helps brands and management teams succeed in their business strategies. RDS has 11 tenets and 3 foundations that show what great companies and marketing managers must do to succeed. It also summarizes what bad marketers often forget. 

Why Marketing Matters: The importance of marketing in the context of how it plays a role in showing the best of a brand it’s representing as well as spreading awareness of a brand’s existence to its target audience. 

Marketing Made Easy: The concept of marketing might be seen as either confusing or complicated. This discussion breaks down the basic concepts of marketing, including an exploration of potential misconceptions and practical application strategies.

The Great and Future Business Leader: From Strategy to Execution to Value Creation, the similar lessons in the words of the greatest business and marketing leaders in history.

Participants of this event will learn about tools of great marketing and communication that may have passed one by in university or experience to date.

Moreover, this covers just the tip of the iceberg of the learnings and experience one can gain in our firm, working for U.S.-based clients right here in and from the Philippines…

And ultimately, how to succeed as a marketer, based on a 20+ year research study of the greatest business and marketing managers, directors, and leaders of the last 100 years.

Join us for this highly-acclaimed online event that has received the highest marks from attendees, live-streamed from our Valens Asia offices in the Philippines.

About the Speaker:

Professor Joel Litman is Chairman and CEO of Valens Research and the Founder and Chief Investment Strategist of Altimetry Financial Research. He is a current member of the Board of Directors of COL Investment Management and formerly of COL Financial Group (PSE:COL). 

Professor Litman has been interviewed on CNBC, quoted in Barron’s Magazine and Institutional Investor, and is a regular author in Forbes. He published “Give My Regrets to Wall Street” in Harvard Business Review. Litman co-authored the highly-acclaimed book, DRIVEN: Business Strategy, Human Actions, and the Creation of Wealth.

Prof. Litman has lectured and advised at top programs like Harvard Business School and London Business School, for the US Department of Defense at the Pentagon and US Marine Corps War College, for CFA Societies and investment teams from New York to London to Manila, and for the global leadership of some the world’s largest firms such as PwC and Credit Suisse.

He is a member of the Makati Business Club and has received high marks for his programs presented at the American Chamber of Commerce in the Philippines.

Litman is Chairman of the UAFRS Council for Uniform Accounting and is a member of the CFA Institute, the global association for investment professionals, and the Association of Certified Fraud Examiners. He is a CPA (Certified Public Accountant), received a B.S. in Accounting from DePaul University, and an MBA/MM from the Kellogg Graduate School of Management at Northwestern University. 

Litman’s philanthropy is focused on community development through scholarships, job training programs, and extensive microfinance lending, particularly in the Philippines.

Register for this Program

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